The mission of Westshore Transmissions is to strive for continued growth in the greater Victoria community, specifically: Colwood, Langford, Metchosin, View Royal, Sooke, and the Highlands by providing quality automotive repair services by a team of auto care specialists that are dedicated to the complete satisfaction of each and every member of the community that brings their vehicle to our shop for repair service. Westshore Transmissions will achieve this by adhering to the following principles:

THE ATRA CODE OF ETHICS AND MEMBER PLEDGE for Rebuilder Members of the Automatic Transmission Rebuilders Association:

• As members of ATRA, we pledge to ourselves and to each other to diagnose transmission problems for customers and for each other in an expert and honest manner, and to state that the removal of a transmission from a vehicle in correction of its problems is necessary, only when this is the case.
• We further pledge to provide prompt and courteous in-car diagnosis on behalf of customers of other member shops free of charge (Members may assess a charge up to one (1) hour of diagnostic time for electronic testing and scanning based on the current Golden Rule rate provided the charge is agreed to in advance by the warranting Member).
• We further pledge to act with integrity, and to speak at all times in a responsible manner, and in all ways to adhere to the concept of the Golden Rule in our dealings with the motoring public and with our competitors of industry.
• We further pledge ourselves to the promotion and improvement of the automatic transmission service and repair industry through maintaining the highest standards for parts and workmanship quality at our places of business.
• We further pledge ourselves to the continual training and retraining of ourselves and our employees, in order to keep abreast of the constant changes in the state of the art of our industry.
• We pledge to have ourselves and our employees tested and certified on a continuing basis in such a manner as will demonstrate the ATRA member shops are staffed with capable personnel.
• We finally pledge that such transmission assemblies as we represent to the consuming public and to other members as rebuild, will have been re-processed according to the Association Rebuilding Standards and Definitions as outlined in these By-Laws.

Beyond the ATRA CODE OF ETHICS AND MEMBER PLEDGE:

• We additionally pledge to ensure a clean, safe work environment.
• We additionally pledge to ensure we are using environmentally friendly equipment and supplies, as well as recycling all possible wastes.
• We additionally pledge to constantly perform evaluations of our organization's goals and establishing new goals for the overall betterment of our company, staff, and the greater Victoria community.

Westshore Transmissions will also strive to improve our industry's reputation with our integrity and by educating the community about our commitment to our clients.